>An evaluation over time of what affects the guest/patient/customer on a day by day, month by month basis, as a predictor of future trends in the individual’s behaviour.
>Each day, week and month contains a set of questions entered into a normal type diary to be answered on a tick box basis. The results of these questions are uploaded by OCR techniques into the Institute’s computer at monthly visits by the patient.
>The results are analysed by the Doctor and fed back to the patient by consultation, comparing the clients weekly/monthly update by time series analysis, identifying historical trends and pointers for the future.
work in progress
The Microtrend Diary Template
